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PUBLISHED FOR PAN AMERICAN'S TRAFFIC SALES & SERVICE PERSONNE
4o. 9
S aie&
New York, N. Y.
September, 1962
Hong Kong Sail's Promotion
Residents and cruise ship passengers viewing Hong Kong's spectacular harbor get the message about Pan Am's services through the Crown Colony via this mobile promotion. (See story on Page 12.)
Pan American has scheduled 126 jet flights a week to accommodate transatlantic traffic during the fall and winter months— a period once known as the “offseason.”
Willis G. Lipscomb, Vice President Traffic and Sales, said that Pan Am will increase its transatlantic services for this period 31 per cent over that of the previous year.
The schedule includes jet service from the United States to 21 European cities. Between New York and Europe, Pan Am will operate 84 jet flights a week including twice-daily nonstop service from New York each to London, Paris and Rome.
Pan Am also has scheduled daily service to Europe from Boston, Baltimore/Washington, and Chicago and multiple flights from Philadelphia and Detroit and through an interchange with Braniff from Houston and Dallas. Ten flights a week will link West Coast United States cities with Europe via the Polar Route.
For the first time during the fall and winter months, Jet Clippers will provide direct flights between Florida and Europe with
twice-a-week departures from Miami to Lisbon via the Southern route. These flights are routed via San Juan, Puerto Rico, and connect at Lisbon with Pan Am flights to Africa, Spain, France and Italy.
Factors in increased traffic during the fall and winter will be the 17-day excursion fare, the special fare for qualified groups of 25 or more, and an accelerating volume of business travel.
The jet age has accelerated a growing awareness by the public of the appeal of Europe during fall and winter when tourist attractions are less crowded and the social and theater season is in full swing. Tourist interest in travel to the Middle East, Yugoslavia and other Mediterranean destinations is also rising.
The 17-day excursion fare, $350 roundtrip between New York and London, is effective October 1 through March 31. In addition, a transatlantic family fare will be offered permitting wives, and children between 12 and 25 years, reductions of $150 on the Economy fare l’oundtrip and $300 on first class when traveling with the head of the family who pays full fare.
Special Program to Benefit U.S. Business Traveler
A strengthening of procedures to give increased service to the business traveler is underway in Pan Am’s sales organization.
It promises to make the Company, more than ever, the “businessman’s airline,” according to newly-appointed Commercial Sales Manager Clifton M. Cooke whose responsibilities cover the entire field of busines travel.
Henry W. Beardsley, U.S. Sales Manager, last month advised all U.S. District Sales Offices that the Company recognizes an important responsibility towards industrial, business and social organizations engaged in overseas activities and commerce.
This is of particular importance in view of the nation’s export drive and international balance of payments, he adds.
Cooks explains that businessmen fre-
quently travel on short notice, need their tickets and reservations rapidly and must often make changes in their itineraries while traveling. He expects to monitor reservations facilities and assure that effective use is made of mail ticket delivery, teleticketing and messenger services for such travelers.
He will work directly with hundreds of U.S. business firms, trade fair organizers, business missions, Chambers of Commerce and trade associations. Working with him is Philip M. Siefert, Manager-Special Sales, who coordinates large movements, charters and group tours through DSOs when business travelers are involved.
Tied in to the picture of business travel abroad is the service offered by World Wide Marketing Service, although not all business travelers seek new markets or sources of supply. Businessmen,
through WWMS, will also have International Business Travelers Service available to them. This is a Pan Am service which aids the businessman while abroad, meets him, advises him, arranges local contacts and briefs him on local government regulations and policies.
According to Beardsley, standards of assistance merit close attention by each District Sales Manager and a check list of service features has been prepared as a guide.
Among areas covered are industrial engineering aid to traffic personnel aimed at achieving the most effective travel within the optimum budget; training programs for company personnel who deal with travel; reservations service with Pan Am personnel dealing directly with company traffic personnel; speedy Continued on Page 2
Pan Am's Winter Schedule
Shows 31 PerCent Increase
Object Description
Description
| Title | Page 1 |
| Object ID | asm0341005890 |
| Digital ID | asm03410058900001001 |
| Full Text | PUBLISHED FOR PAN AMERICAN'S TRAFFIC SALES & SERVICE PERSONNE 4o. 9 S aie& New York, N. Y. September, 1962 Hong Kong Sail's Promotion Residents and cruise ship passengers viewing Hong Kong's spectacular harbor get the message about Pan Am's services through the Crown Colony via this mobile promotion. (See story on Page 12.) Pan American has scheduled 126 jet flights a week to accommodate transatlantic traffic during the fall and winter months— a period once known as the “offseason.” Willis G. Lipscomb, Vice President Traffic and Sales, said that Pan Am will increase its transatlantic services for this period 31 per cent over that of the previous year. The schedule includes jet service from the United States to 21 European cities. Between New York and Europe, Pan Am will operate 84 jet flights a week including twice-daily nonstop service from New York each to London, Paris and Rome. Pan Am also has scheduled daily service to Europe from Boston, Baltimore/Washington, and Chicago and multiple flights from Philadelphia and Detroit and through an interchange with Braniff from Houston and Dallas. Ten flights a week will link West Coast United States cities with Europe via the Polar Route. For the first time during the fall and winter months, Jet Clippers will provide direct flights between Florida and Europe with twice-a-week departures from Miami to Lisbon via the Southern route. These flights are routed via San Juan, Puerto Rico, and connect at Lisbon with Pan Am flights to Africa, Spain, France and Italy. Factors in increased traffic during the fall and winter will be the 17-day excursion fare, the special fare for qualified groups of 25 or more, and an accelerating volume of business travel. The jet age has accelerated a growing awareness by the public of the appeal of Europe during fall and winter when tourist attractions are less crowded and the social and theater season is in full swing. Tourist interest in travel to the Middle East, Yugoslavia and other Mediterranean destinations is also rising. The 17-day excursion fare, $350 roundtrip between New York and London, is effective October 1 through March 31. In addition, a transatlantic family fare will be offered permitting wives, and children between 12 and 25 years, reductions of $150 on the Economy fare l’oundtrip and $300 on first class when traveling with the head of the family who pays full fare. Special Program to Benefit U.S. Business Traveler A strengthening of procedures to give increased service to the business traveler is underway in Pan Am’s sales organization. It promises to make the Company, more than ever, the “businessman’s airline,” according to newly-appointed Commercial Sales Manager Clifton M. Cooke whose responsibilities cover the entire field of busines travel. Henry W. Beardsley, U.S. Sales Manager, last month advised all U.S. District Sales Offices that the Company recognizes an important responsibility towards industrial, business and social organizations engaged in overseas activities and commerce. This is of particular importance in view of the nation’s export drive and international balance of payments, he adds. Cooks explains that businessmen fre- quently travel on short notice, need their tickets and reservations rapidly and must often make changes in their itineraries while traveling. He expects to monitor reservations facilities and assure that effective use is made of mail ticket delivery, teleticketing and messenger services for such travelers. He will work directly with hundreds of U.S. business firms, trade fair organizers, business missions, Chambers of Commerce and trade associations. Working with him is Philip M. Siefert, Manager-Special Sales, who coordinates large movements, charters and group tours through DSOs when business travelers are involved. Tied in to the picture of business travel abroad is the service offered by World Wide Marketing Service, although not all business travelers seek new markets or sources of supply. Businessmen, through WWMS, will also have International Business Travelers Service available to them. This is a Pan Am service which aids the businessman while abroad, meets him, advises him, arranges local contacts and briefs him on local government regulations and policies. According to Beardsley, standards of assistance merit close attention by each District Sales Manager and a check list of service features has been prepared as a guide. Among areas covered are industrial engineering aid to traffic personnel aimed at achieving the most effective travel within the optimum budget; training programs for company personnel who deal with travel; reservations service with Pan Am personnel dealing directly with company traffic personnel; speedy Continued on Page 2 Pan Am's Winter Schedule Shows 31 PerCent Increase |
| Archive | asm03410058900001001.tif |
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