Pan Am clipper, Vol. 21, No. 20, September 28, 1970

              mini? m toss 'em both
Gretchen Healy, senior secretary in the services department, has her own solution when it comes to the hemline problem .	.
NEW YORK—Pan Am President Najeeb Halaby has given a glance of approval to the “Lean, Keen, Clean Look” in apparel for female employees.
It means that a girl can wear a pants suit to the office . .. IF. If she has the figure for it and if she knows how to choose her outfit so that she. looks as if she were going to the office, not a football game or the beach.
They’re important ifs.
Every girl who likes the idea of wearing pants suits to the office will have to first take a long look in a full-length mirrhr and be terribly honest with what she sees. Perhaps a good guide here is to remember that the pants for the ground service uniforms are not available above size 12.
Then she’ll have to ponder her selection of style. Remember, it’s pants SUITS, not pants outfits.
After she’s gone through all that, it’s going to take a pretty brave supervisor to tell her she shouldn’t wear pants to work. But, if the girl doesn’t look well in them the supervisor will have to muster up the courage—and tact—-from somewhere.
in time, most anything can happen
Getting approval on the “Lean, Keen, Clean Look” wasn’t that difficult, it was a matter of timing.
There was a mostly unspoken edict against pants suits—even when female employees took a trip on Pan Am. SeldoriTdid it seem important enough to question, let alone violate. And, if a girl did, word came down from some mysterious height that the hapless female was to cease and desist—and get into a skirt.
A change came with the announcement of new travel privileges on January 19. The guidelines for traveling on company passes included the sentences: “Women should wear suits or dresses. Pants suits are fine. Especially if you’ve got the figure for them.”
(continued on page 7)
. . . faced here by Lou Hammond, World Wings International coordinator, left, and Kris Ingram, senior secretary in the marketing department.
campus reps put Pan Am where student sales are
Pan Am has a fresh new team of 40 sales boosters.
They’re campus representatives, located at colleges throughout the U.S. The full-time college students, primarily freshmen and sophomores, were carefully selected for their posts by Pan Am directors of sales in their areas.
The reps will be spending their free times making contact with student, faculty and alumni organizations on their campuses and appraising them of the many travel features Pan Am has to offer their group.
When a campus rep finds a potential sale, he will explore it further and develop it with a local sales representative. If the sale is made, the campus rep gets a one per cent commission in the form of travel credits. In addition, the campus reps are paid $50 a month.
sales for now and the future
The program is designed to bring in not only immediate sales but to develop an increased awareness of Pan Am on the campuses—where the business and pleasure travelers of the not-too-distance future will come from:
The campus reps were in the New York headquarters offices for a three-
day briefing on marketing plans and the general operation of the airline. Jim Montgomery, vice president-sales, opened the program which in eluded nearly 20 marketing executives.
They returned to their colleges armed with travel and tour brochures, student “Take-Off” card applications, and numerous other resources designed to attract travelers —and a new store of knowledge.
During the year they will have available to them films, displays, promotional materials, and the advice and direction of Pan Am sales personnel in their district.
A prime consideration in-choosing the students was their abilities to present themselves and their subject to audiences. As Barry Lemley, system manager-youth sales and the program’s coordinator, puts it, “They are outgoing and likeable. Several of them are on the dean’s list, but they’re not bookworms. They’re involved in extracurricular activities on the campus and are well-recommended by the schools.”
The students’ sales promotion activities are not confined to their own campuses. They can extend their efforts to other colleges or even high schools in their area if they choose.
According to Mr. Lemley, there are nearly eight million students in U.S. colleges. “New business is the name of the game,” he says. “And our campus rep program gives us a chance to reach q new .market of 950,000 potential passengers.”
The sales offices have received the
NEW YORK—William T. Coleman Jr., a Philadelphia attorney, has been elected to the Board of Directors of Pan Am, Najeeb E. Halaby,. Chairman, announced.
“We are proud to have Mr. Coleman among our decision-makers,” Mr. Halaby said. “He has a distinguished record in the legal profession as a trial and appellate lawyer in business litigation, in government service, both in the domestic and foreign fields, and in social and physical environmental policy making. He has also been active in civil rights litigation.”
campus rep program with enthusiasm.
Jim Barton, director-sales, north Texas and Oklahoma, says of the program. “Unfortunately, the youth market has been developed primarily by the supplemental carriers and (continued on page 7)
Mr. Coleman is a senior partner in the law firm of Dilworth, Paxson, Kalish, Levy & Coleman. He is a past chairman of the Judiciary Committee and is a member of the Board of Governors of the Philadelphia Bar Association and a member of the American College of Trial Lawyers.
He has held presidential appointments in the last three administrations.
President Eisenhower named him to the President’s Committee on Government Employment Policy. President Johnson appointed him to the Warren Commission and as co-chairman of the White House Conference on Civil Rights. President Nixon appointed him as an alternate delegate to the United Nations and named him a member of the National Gom-(continued on page 7)
Attorney Coleman named to board